Apple has now launched its new Back To School promotion. It will include a $100 iTunes/App Store Gift Card with every purchase of any Mac included in the promotion.

According to Apple:
“When you buy a new qualifying Mac with Apple education pricing* from June 16, 2011, through September 20, 2011, you’ll get a $100 Back to School Card to use on the Mac App Store, the App Store, the iTunes Store, and the iBookstore.”
To be a part of this promotion you have to be connected to a school or college, as a student, guardian of a student or even a faculty member.
via Apple